Preparation is key. You’ll want to have at least 3-5 story ideas that you need pictures for. Will this be a how-to post? Do you need pictures of yourself going to a thrift store and finding cool clothes for a fashion round-up? Plan out the posts you want to do, the images you have in mind, and the locations you may need to visit to get the perfect shots.
Another alternative is a “day in the life” lifestyle photoshoot. Marvin can follow you around as you go throughout your day. Then, when you want to write a post about the virtues of coffee (for example), you’ll have pictures of you preparing and drinking coffee.
The same goes for the day-to-day life of a business in general, giving you plenty of footage to choose from for your social media, blog posts and website pages. These branding images make companies seem more “human” and approachable, and make people feel good about a product. It may happen at a subconscious level, but it works. Having a portfolio of images ready-to-go can even help serve as a bouncing-off point for content creation.